In December 2018, Nikhil Deshpande volunteered at his old school's annual sports day in South Delhi. Two hundred children, eleven events, and one clipboard holding every entry. The clipboard went missing an hour before the 100m heats.
What followed was four hours of shouting names across a field, three parents in an argument about heat allocations, and a prize distribution that ended after dark. The teachers had done nothing wrong. The tooling was simply a stack of photocopies and a WhatsApp group with 340 unread messages.
Nikhil called Ritika Menon, a product designer he had worked with at a payments company, the same night. By August 2019 the two of them had shipped a single-page registration tool to four schools in Greater Kailash and Gurugram. It did exactly one thing — it kept the entry list alive and searchable on a phone.
The first paying customer, Rosewood Public School, asked for QR check-in three weeks later. A gymkhana in Kolhapur asked for live scoring. A college fest convenor in Bengaluru asked whether nine judges could score 4,300 entries without a spreadsheet. Every feature on the platform today traces back to somebody standing on a field with a problem.
We still build that way. Roughly a third of our team has personally run a large event, and every engineer spends at least two event days a year on the ground with a customer — scanning passes, entering scores, watching where things break.